Hi, I'm Shiva Ambati
Senior UX Designer • 4yr+
Ex-Samsung • M.Des @IISc
experience
Head Digital Works
Real money gaming
Samsung India
Smartphones (south west asia)
Carestack
healthcare for u.s markets
Terrific Minds
design agency
education
Indian institute of science
m.des, product design
IIItdm jabalpur
b.tech, mechanical engineering
SELECTED WORKS
From Complexity to Clarity: A23 rummy Game Results
unified 70+ user journeys into a consistent experience that reduced cognitive load, improved clarity, and boosted next-game joins.
Listening to Gen Z: Insights that Drove 20+Product Opportunities
Co-led a gen-Z research at NIFT & IIFT on camera, productivity, and health features to drive OS retention and purchase decisions.a qual + quant study.
From Fragmented to Unified: building a design system
to unify the experience & design language to deliver consistent experiences across the products. Built in close collaboration with PM & developer teams.
take a look →
also did
other interests
photography
capturing moments and telling stories through the lens. exploring street photography, portraits, and landscapes.
music production
creating ambient and electronic soundscapes. experimenting with synthesizers and digital audio workstations.