Hi, I'm Shiva Ambati
Senior UX Designer • 4yr+
Ex-Samsung • M.Des @IISc
experience
Head Digital Works
Real money gaming
Samsung India
Smartphones (south west asia)
Carestack
healthcare for u.s markets
Terrific Minds
design agency
education
Indian institute of science
m.des, product design
IIItdm jabalpur
b.tech, mechanical engineering
SELECTED WORKS
The Real Game Begins After It Ends | A23 Rummy
unified 70+ user journeys into a consistent experience that reduced cognitive load, improved clarity, and boosted next-game joins.
read more →
The art of quitting(to win) | a23 rummy
designed subtle, data-backed nudges to help rummy players recognize weak hands and drop earlier, reducing unnecessary losses
read more →
Khoj - a GenZ research | Samsung
Co-led a gen-Z research at NIFT & IIFT on camera, productivity, and health features to drive OS retention and purchase decisions.a qual + quant study.
read more →
Building a design system | Carestack
to unify the experience & design language to deliver consistent experiences across the products. Built in close collaboration with PM & developer teams.
view design system →
Recently wrote
outside work
badminton, swimming & workouts
activities that physically exhaust me.
humour
meme connoisseur, love dad jokes and bad puns
shows i love
attack on titan, Rick & Morty, Modern Family, Dexter.
languages
english, hindi, telugu & memes